Breaking Boundaries: How Startups are Rewriting Corporate Innovation

Empowering Progress: The Role of AI in Global Innovation

NotedSource bridges innovation gaps by connecting corporations with a global network of exceptional talent. Our AI-powered platform transforms traditional R&D by seamlessly integrating cutting-edge expertise from academic researchers, startups, and industry thought leaders.

In this edition of Intersect, we focus on the significance of startup partnerships, shine a light on our expert network, and showcase the exceptional talent and insights that drive our mission forward.

In This Issue:

  • How Startup Collaborations Fuel Corporate Innovation

  • Expert Spotlight: Tiffany Halvorsen

  • Seoul Hosts CES 2025's First-Ever Cross-Border Startup Pitching Competition

  • How CPG Companies are exploring Generative AI

New Insights:

Collaborations between corporations and startups are a crucial strategy for driving innovation, growth, and competitiveness.

Working with startups offer fresh new perspectives, new innovation opportunities, new collaboration with hard working top talent, and expansion into a new customer base. By strategically engaging with startups, corporations can unlock transformative opportunities for future success. 

NotedSource Expert Feature:

We are thrilled to have Dr. Halvorsen in our network!

Dr. Halvorsen's groundbreaking work in microbial physiology and synthetic biology is driving the transition to a circular economy. Her innovative research on biocontainment systems for agricultural bacteria is paving the way for safer, more sustainable biotechnologies.

Startup News:

At CES 2025, the Seoul Business Agency (SBA) hosted the first-ever cross-border startup pitching competition, bringing together startups from Korea, Japan, Taiwan, Switzerland, and the Netherlands to showcase innovative technologies.

The event, which featured E-Magy B.V. from the Netherlands winning the Grand Winner award, aimed to foster global startup collaboration and provide a platform for international entrepreneurial networking beyond traditional corporate showcases.

CPG Innovation News

Major consumer goods companies like Mars, Colgate-Palmolive, Nestlé, and Coca-Cola are strategically integrating generative AI into their business processes, exploring innovative applications in marketing, product development, and customer engagement.

These companies are experimenting with AI-powered tools to enhance creativity, streamline operations, and develop more personalized consumer experiences, signaling a transformative shift in how traditional brands leverage emerging technological capabilities.

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